File format: xlsx, pdf The Coverage Summary is a collection of data tables and graphs generated using your coverage results. This report provides strategic information about how many times your story was picked up and by which outlets; how many people your message reached; and if your geographic target was met. How to Generate a Coverage Summary Download > Coverage Reports From the Coverage Reports […]
MRP subscribers have the option to copy Fifth Story coverage to an existing MRP report by following these steps: (Not an MRP subscriber? To find out more or to sign-up contact info@mrpdata.com) Select the coverage row(s) to be copied to MRP. Click the red “Copy” icon to the left of the results table. You […]
Your Fifth Story campaigns are closely monitored and the results are delivered to you using the MRP platform. This information is critical to assess the success of your campaign, plan for future communications, and help your brand uncover opportunities. Your Fifth Story campaign results can be quickly referenced online, compiled into a report for […]
To copy or combine reports: Create a main report (make sure it is in the same binder as the reports you want to copy in) Go to the first report you want in the main report Make sure you change the view so all clips are on the screen (the default is 10 clips so […]
The “Add Report ” window holds the parameters of a report, including the name of the report, MRP Quality Criteria, workgroups, budget, evaluation criteria for coverage, and weighted criteria selection. Navigate to the Report View (Home > Menu > Binders > Report >) and click the “Add” button. Enter the report name in the field labeled […]
With your .csv file ready for import, you will need to prepare both a Binder and Report to receive the coverage data. Create a binder. Remember to configure any custom headings and MRP criteria during this step. Once the binder is made, create a report. Include all standard and custom MRP quality criteria necessary to match the report you […]
We recommend that you plan your workgroups before creating reports since a workgroup must be assigned when creating a report. MRP’s Workgroup feature makes it easy to share your results with multiple people. As new members are added to a workgroup, they’ll automatically gain access to the report previously shared with that workgroup. For example, if […]
MRP’s Media Search is conveniently placed in both the main pulldown menu at the top of the application and on the “Home” screen. To access the Search Media window, click “Menu” at the top of the screen. Then, select the “Search Media” tile. Searching the MRP media database From the “Search Media’ window, begin your search by typing […]
File format: docx, pdf The Coverage Book is a compilation of all of the coverage results for a particular campaign. Digital examples of the coverage coupled with the results and embedded into a book-style document (docx or pdf). In PR, this document is traditionally known as a “clip book”. How to generate a Coverage Book Download > Coverage Reports From the […]
Can’t find the media outlet you’re looking for?Your search has delivered 0 results. Here are a few things you can try:Check to be sure that the outlet is Canadian or has a strong Canadian audience. The MRP database provides Canadian reach data in traditional Canadian media, including news-related websites and blogs.Check your spelling. If you’re searching by outlet name or city and are […]